![]() Another is Glimpse Group portfolio company, KreatAR, which lets you layer AR atop greeting cards and presentations. TiltBrush is a close example of this, though it is still tied to VR head mount displays. ![]() We’re reminded that AR is more than consumption it enables new forms of creativity. In a third scene, we watch an artist paint memories in AR. Could we use AR and VR to help people overcome handicaps or experience the world in new ways? Researchers are already doing this, by rehabilitating paraplegics and making people fly. In the future, will we need plastic surgery when we could overlay a new nose? For that matter, will we need clothing, when we can walk to work in our underwear and overlay a 3-piece suit? Here’s a plot twist: Deckard is human, but his t-shirt artifice.Īnother scene has a blind Jared Leto “see” the world from multiple, impossible angles, through an array of floating sensors. Thanks to SnapChat, we know that AR can change your look, but seeing it done outside the context of a phone is thought-provoking. In one vivid scene, Joi overlays herself atop another woman, altering that woman’s appearance. And a few of our portfolio companies, like KabaQ and LocateAR, are imagining new ways for businesses to attract customers with AR.īlade Runner 2049’s depiction of AR is at its best when it’s unconventional. As far back as 2012, a Japanese developer created his own version of Joi. We’ve also seen them in our present reality. We’ve seen 3D adverts and virtual girlfriends before, in movies like Back to the Future II and Her. The original Blade Runner had artificial companions in the form of impish toys, but being a hologram, Joi doesn’t frighten guests or leave a footprint. Joi can change shape, adapt to her partner’s desires, and go mobile. Image from “Blade Runner 2049”ĪR also fuels the most fascinating character, Joi, a pixelated companion. When they’re on the clock, they reach for new customers. When they’re thirsty, they reach for floating cans of Coca-Cola. Hulking holograms strut about town, miraculously avoiding traffic liability. All sparkle, but Augmented Reality burns brightest.ĪR brings Blade Runner’s cyberpunk city to life. The shining star of Blade Runner 2049 isn’t Ryan Gosling, Robin Wright, or that polygonal Jack Daniels bottle. (Note: this article includes mild spoilers.) I knew enough people like you who’d have put any human to shame.What “Blade Runner 2049″ Gets Right (And Wrong) About AR How did that book go? A humane soul is a unique and lovely thing that’s always attacked and never destroyed? Stop thinking it’s not for you. ![]() Seems to me like you did a fine job of it on your own. “I don’t really think that what you are means you can’t have one. “That for not having a soul I was doing all right.” She told me something, when this whole investigation started.”
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